ROOMS® Franchise Package
Everything you need to launch and grow your own co-living and HMO management business; with a transparent investment breakdown straight from our 2026 prospectus.

Investment breakdown at a glance
| Cost | Amount | Detail |
|---|---|---|
| Franchise purchase price | £20,000 + VAT | One-off payment per exclusive territory. Includes your 5-year franchise agreement with free renewal, training, coaching, manuals, launch marketing and systems. |
| Management service fee (MSF) | 1.75% – 10% of turnover + VAT | Payable monthly: The percentage payable depends on your service mix and turnover band, as shown in the table below. A minimum fee of £200 + VAT per month applies. |
| National marketing fund | 1% of turnover per month | Pooled spend that gives all Franchise Partners the buying power for bigger, bolder national marketing campaigns. |
| Working capital (your own budget) | Typically £5,000 – £10,000 | Not a ROOMS® fee. A recommended reserve for your first months of trading, local marketing and personal drawings. |
Monthly management service fees
The Management Service Fee (MSF) is a percentage of your gross monthly receipts. The rate depends on which ROOMS® service the landlord is on and on your annual turnover band.
| Turnover (gross receipts) | Freedom service | Concierge & Foundation |
|---|---|---|
| Turnover up to £360,000 | 3.25% + VAT | 10% + VAT |
| Turnover £360,000 – £1.08m | 2.5% + VAT | 8.5% + VAT |
| Turnover over £1.08m | 1.75% + VAT | 7% + VAT |
A minimum MSF of £200 + VAT per month applies. On top of the MSF you pay 1% of monthly turnover into the national marketing fund. There are no other ROOMS® charges.
What your purchase price includes
The franchise purchase price includes everything you need to start your business.
Business planning & development
- Exclusive protected territory
- 5-year franchise agreement with free renewal
- Your own detailed business plan
- Premises support
- Induction training
- Coaching tailored to your requirements
- Operations manual
- Procedures manual
Sales & marketing
- Launch pack and branded stationery suite
- National website plus your local area microsite
- Company social media pages — LinkedIn, Facebook, X, Google
- Property portal listings
- Digital and printed campaign material
- Support implementing your marketing campaigns
Equipment & technology
- Dedicated lettings and property management software
- Multi-channel marketing software
- Camera enhancement kit for smartphones
- Professional property surveyors pack
How to fund your franchise
ROOMS® provides a range of accessible and flexible funding options, from government-backed loans to internal investment programmes.
High-street franchise lending
Through our banking partners HSBC, Lloyds and NatWest: competitive franchise-specific rates, typically 50–70% of total investment funded, with fast approvals thanks to the proven ROOMS® model.
Government Start Up Loans
Borrow up to £25,000 per applicant at a fixed interest rate over terms of up to five years, with no security required, providing enough funding to cover the franchise purchase fee in full.
ROOMS® franchise purchase pathway
For exceptional candidates ROOMS® may co-invest directly to accelerate your growth. Limited, competitive and subject to stringent qualification.
Franchise package questions
- How much does a property franchise cost in the UK?
- UK property and lettings franchises typically range from around £15,000 to over £100,000 for the initial fee. A ROOMS® franchise costs £20,000 + VAT per exclusive territory, placing it at the affordable end of the market while still including training, coaching, manuals, software, launch marketing and ongoing support.
- What is the total investment for a ROOMS® franchise?
- Budget for the £20,000 + VAT purchase price per territory, plus your own working capital of roughly £5,000 to £10,000 to cover your first months of trading. Ongoing costs are the monthly management service fee (1.75%–10% of turnover + VAT depending on service and turnover band, minimum £200 + VAT per month) and 1% of monthly turnover into the national marketing fund.
- How is the monthly management service fee calculated?
- It is a percentage of your gross monthly receipts. On the Freedom service it is 3.25% + VAT up to £360,000 turnover, 2.5% + VAT between £360,000 and £1.08m, and 1.75% + VAT above £1.08m. On the Concierge and Foundation services the rates are 10%, 8.5% and 7% + VAT across the same bands. A minimum fee of £200 + VAT per month applies.
- Can I get finance for a property franchise?
- Yes. Our banking partners HSBC, Lloyds and NatWest typically fund 50–70% of the total investment at franchise-specific rates. A Government Start Up Loan of up to £25,000 per applicant can fund the franchise purchase fee in full, with fixed interest, terms up to 5 years and no security required. ROOMS® helps you build the business plan lenders ask for.
- Are there any hidden costs?
- No. The only fees payable to ROOMS® are the £20,000 + VAT franchise purchase fee, the monthly Management Service Fee, and the 1% National Marketing Fund contribution. All other costs are your own trading expenses, including premises (if you choose to take them), staff, and any local advertising beyond the initial launch package.
All figures taken from the ROOMS® Prospectus 2026 and correct at the time of publication. Fees are quoted excluding VAT where stated. Full terms are set out in the franchise agreement.