What is Franchising?
Franchising is a business model where a franchisor allows a franchisee to use its brand, products and business system in exchange for fees and royalties — a way to own and operate your own business under an established brand.
Why this model works
The UK rental market has experienced a prolonged housing shortage, increasing demand for affordable shared accommodation. With rising rental prices, many renters are turning to room lets as a cost-effective housing solution. That demand presents a lucrative business opportunity for franchisees who specialise in HMO management.
How franchising works
Franchisor creates a business model
A successful business develops a well-established brand, products and operating system. It offers the right for others to replicate this business.
Franchise agreement
A franchisee signs a legal contract detailing how the business must be run, fees to be paid and support provided by the franchisor.
Fees & costs
The franchisee usually pays an initial franchise fee, ongoing royalties, marketing fees and operational costs.
Operations & brand standards
Franchisees follow clear guidelines to maintain consistency, so customers have the same experience regardless of location.
Profits & responsibilities
The franchisee operates and manages the business independently, keeping the profits after fees and operational expenses.
Key advantages of the ROOMS® franchise model
With our deep expertise in the HMO sector, comprehensive support and powerful branding, the ROOMS® franchise provides a robust framework for long-term success.
Established Brand
Instant recognition and customer trust.
Proven Business Model
Reduced risk with a tested system.
Training & Support
Expert advice and guidance from the franchisor.
Marketing Assistance
National and local advertising support.
Easier Financing
Lenders look favourably on proven franchise models.